Key visual to show LG Oled TVs evolution.
Concept 1: "From time to time, evolving to perfection. "
Concept 2: "From the same DNA, evolving to perfection."
Associate Creative Director: Wang Zhi Liang
Art Director: Evelyn Wongsosaputro
Copy Writer: Nana
Designer: Evelyn Wongsosaputro
Agency: Y&R/ The Campaign Palace, Indonesia