MINI Fraternity House of Fun

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THE ASK
MINI Indonesia Showroom launch campaign.

THE IDEA
"MINI FRATERNITY HOUSE OF FUN"
Channel the rebellious fun of your college days. This time, you’re invited to the coolest 
house party of the year. Everyone loves a little party. Because, like racing in a MINI, 
a party makes your blood young again.
Floor sign.



Executive Creative Director: Kevin Le
Creative Director: Ronny Pratama
Art Director: Evelyn Wongsosaputro
Copy Writer: Mita Diran
Designer: Evelyn Wongsosaputro
Agency: Y&R/ The Campaign Palace
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